December 23rd, 2011 SkyHorse 
It’s been a while since I last wrote on my blog, and for a good reason. I’ve spent the last few months setting up a technology start-up to bring together outstanding engineering with deep online advertising understanding. Its goal is to take advantage of the gap in businesses between their great advertising ideas and their lack of engineering resources to make them work. Good engineering with advertising understanding is very hard to find. We called it ShiftForward, and you can learn more about it at http://www.shiftforward.eu
Tags:
advertising,
engineering,
online media,
online-advertising,
startups,
technologyRelated posts:
Posted in Ideas, online media | No Comments »
July 24th, 2007 SkyHorse Zonbu is what I call a YAW2.0C (yet another web 2.0 company).
Take a product (computer), hype it up a bit with new-age marketing bullshit (“low carbon footprint”, “silent”, “under $99″) and sell it not as a product but as a service ($12 a month). There you go, your KDE-based linux mini-box with 4gb flash-drive and a lot of usb connectors. Oh and don’t forget the eye-candy website and a funny name that reminds people of Star Wars characters.
Funny they never mention the lack of monitor, keyboard or mouse, but hey that would be so 1.0…
Tags:
Computing,
GNU/Linux,
Ideas,
marketing,
startups,
technology,
web-2.0Related posts:
Posted in Ideas | No Comments »
January 26th, 2007 SkyHorse 
Panama, Yahoo’s new advertising platform, and its super abilities, is not the only online advertising technology that is going to be making waves in 2007.
wunderLOOP, a Luxembourg-based behavioral advertising and content targeting company, is about to announce a big round of funding that would allow the company to expand and take on its bigger rivals.
http://gigaom.com/2007/01/26/skype-zennstrom-euro-angels-fall-for-wunderloop/
Tags:
AI,
behavioural-targeting,
Computing,
marketing,
startups,
Web Design,
web-2.0,
web-marketing,
wunderloopRelated posts:
Posted in Computing, Web Design | No Comments »
November 24th, 2006 SkyHorse 
Zemble.com is the social networking website that helps you interact with your friends through the power of text messaging.
Group Text Messages
You can text message large groups of friends from your phone by sending just one text message, and it goes out to the whole group.
Reply-All Text Messaging
We have developed a super secret algorithm that allows you to choose if you want to respond to the entire group or just the person who sent you the text.
Zemble Alerts
For you news junkies, we can send you breaking general, political entertainment, business, U.S. or World news alerts. Ever woken up and wondered what the weather is going to be like today? We can send you weather updates each morning. Can’t get away from the TV? Now you can with Zemble sports scores alerts.
Zemble Event Management
Zemble users can use Zemble to organize their lives with robust event-management features including the first social networking calender.
Tags:
Instant Messaging,
sms,
startups,
web-2.0Related posts:
Posted in Instant Messaging | No Comments »
August 29th, 2006 SkyHorse How to create your brand new Web 2.0 start-up company:
Tags:
business,
Computing,
Ideas,
satire,
startups,
technology,
web-2.0Related posts:
Posted in Computing, Ideas | No Comments »
