March 16th, 2010 SkyHorse 
Ads Set the Pace on the Web
NY Times reports on the efforts from AppNexus (Michael Rubenstein, Ex DoubleClick Exchange Exec), Google, Yahoo and Ebay on Real Time Bidding.
http://www.nytimes.com/2010/03/12/business/media/12adco.html?ref=business Tags:
appnexus,
ebay,
google,
RTB,
yahooRelated posts:
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February 11th, 2010 SkyHorse Forrester’s forecast on online advertising for the next 12 to 24 months, covering RTB, DSP, and other three-letter acronyms no one had heard of a year ago. Caught it on ExchangeWire , here’s a copy, well worth seeing:

Tags:
admeld,
DSP,
forrester,
mediamath,
online media,
online-advertising,
RTB,
x+1Related posts:
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