November 12th, 2008 SkyHorse
Thanks to privacy advocate and anti-phorm campaigner Peter John of www.deformation.org.uk I found the way to stop Phorm from snooping and using your website’s data for their benefit.
In fact it’s quite simple as long as you have PHP or some server side technology on your web server.
An image (or another) request to your site responds with a cookie with the same format as Phorm’s opt-out cookie. So after you’ve opened this image in your browser Phorm won’t track what you do on my site. Neat!
In my case I used the default code and image from the dephormation script.
Have a look there for an easy how-to guide.
Have a nice day :)
Tags:
behavioural-targeting,
deep packet inspection,
phormRelated posts:
Posted in Uncategorized | No Comments »
October 8th, 2008 SkyHorse
After US congress put a halt to ISP-based tracking while they try to figure out where the “creepy factor” line is, NebudAd suspended it’s activities, Front Porch was forced to shut off the behavioural tracking part of their system and the latest to throw in the towel is now Adzilla who have put up on their home page “We have stepped out for a little…”.
With an opt-in model being tried out in the UK by Phorm starting last week, Deep Packet Inspection (DPI) is not dead yet, but it has definitely taken a step back.
Or forward, depending where you stand on the privacy concern fence.
Tags:
behavioural-targeting,
deep packet inspection,
frontporch,
nebuad,
online media,
online-advertising,
phormRelated posts:
Posted in online media | No Comments »
