What The European Display Landscape Looks Like In 2010 | ExchangeWire.com
September 14th, 2010 SkyHorseWhat The European Display Landscape Looks Like In 2010 | ExchangeWire.com.
2010 – Display Advertising Eco-System Europe
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A few good DSPs – the movie
July 9th, 2010 SkyHorseWell done to Terence Kawaja on his “A Few Good DSPs” comedy video, it has definitely struck the hilarious chord in the industry. If you are wondering what a “DSP” is, then don’t bother, but if you know your IAB from your EIAA then you will be in for a treat:
Tags: comedy, DSP, online media, online-advertisingRelated posts:
Forrester’s Emily Riley online advertising forecast 2010-2012
February 11th, 2010 SkyHorseForrester’s forecast on online advertising for the next 12 to 24 months, covering RTB, DSP, and other three-letter acronyms no one had heard of a year ago. Caught it on ExchangeWire , here’s a copy, well worth seeing:
Media Buying Goes Real Time, Emily Riley at the AdMeld Partner Forum
Tags: admeld, DSP, forrester, mediamath, online media, online-advertising, RTB, x+1View more presentations from AdMeld.
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Behavioural Targeting: The Future (a video by Audience Science)
October 7th, 2009 SkyHorseWhen a competitor does something interesting and it benefits the whole industry, it should be commended and shared. So here it is, “2020 The Future of Behavioural Targeting” by Audience Science, looking back at the evolution of the Internet as a media consumption platform and speculating where it will be in 11 years time:
update: someone just pointed out to me how incredibly similar this presentation is with the original “Shift Happens” video from Karl Fisch and Scott McLeod. And me thinking it was something original… Links to original “Shift Happens” videos:
http://shifthappens.wikispaces.com/versions
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wunderloop connect exchange @ FarneyMedia.com
July 31st, 2009 SkyHorse
FarneyMedia.com
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