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Interview Jeff Hirsch, CEO AudienceScience @dmexco 2010

September 27th, 2010 SkyHorse

Jeff Hirsch interviewed at dmexco 2010, covering the wunderloop acquisition earlier this year and recent developments in the European market.

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Tags: audiencescience, online-advertising, wunderloop

Related posts:

  • AudienceScience buys wunderloop
  • wunderloop connect exchange @ FarneyMedia.com
  • What is… Behavioural Targeting? Part I: Contextual, Re-targeting and Interest-based targeting

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AudienceScience buys wunderloop

July 2nd, 2010 SkyHorse

Internet world business reported today that US targeting provider AudienceScience has reached an agreement to buy wunderloop, the European leader in behavioural targeting that had filled for insolvency end of April this year. The amount and terms have not been disclosed yet but Internet World speculates it would be in the double-digits (Millions), having beaten another potential investor from Germany FAZ.
AudienceScience has long been trying to get a foot in the European market after leading the US and Japanese scenes.

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Tags: audiencescience, behavioural-targeting, online media, wunderloop

Related posts:

  • Deutsche Post buys targeting firm Nugg.ad
  • wunderloop and United Internet Media merge targeting technologies
  • Interview Jeff Hirsch, CEO AudienceScience @dmexco 2010

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