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  • Looking Beyond The Gadget Porn, What Were The Key Takeaways From This Year’s CES For Ad Tech? 27 January, 2012
  • AppNexus CEO, Brian O’Kelley, And Brian Lesser, CEO, Xaxis, Confirmed To Speak At Ad Trader Conference, Hamburg, On April 19 27 January, 2012
  • The PostView: Are Facebook And Amazon About To Disrupt The Multi-Billion Euro/Dollar Traditional Display Model? 26 January, 2012

• Lies, Damned Lies…

  • Building the Perfect Display Ad Performance Dashboard, Part II – metrics 20 December, 2011
  • Should Wikipedia accept advertising? 21 November, 2011
  • Building the Perfect Display Ad Performance Dashboard, Part I – creating a measurement framework 9 November, 2011

• iMedia Connection: Consumer Strategies

  • A consumer-driven mindset in a big media package
  • Learn to leverage the social-search connection
  • Your social media disaster kit

• Segmentacion por comportamiento

  • Your Stats Have a New Home 26 January, 2012
  • Reblogging is Back! 22 January, 2012
  • New Theme: Newsy 20 January, 2012

• Sandlines

  • The Social Phone doesn’t come with an IVR menu 7 November, 2011
  • Are you ready for Big Data? 2 November, 2011
  • Sandlines @ Mediapro 29 October, 2011

• Adotas

  • Sponsormob Leads the Way Into RTB for Mobile 26 January, 2012
  • Compass Labs Relaunches Behavior-Based Social Ad Targeting Platform 26 January, 2012
  • The User Data Ecosystem, Visualized 26 January, 2012

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  • Security fears lead O2 to exceed tweet limit 27 January, 2012
  • Facebook urges clearer understanding of social commerce 26 January, 2012
  • McDonald’s admits Twitter campaign failure 25 January, 2012

• Brand Republic

  • Telegraph prepares for London 2012 adspend lift with Allen appointment 27 January, 2012
  • Ireland's Out of Home sector drops 5% to total €194.6m in 2011 27 January, 2012
  • Video - Subway's Akhtar: the economy is Subway's biggest challenge 27 January, 2012

• MarketingVox

  • Top News: Buying online reviews | Twitter's censorship | Apple No.1 smartphone 27 January, 2012

• Behavioural Targeting news

  • Email offering takes small steps for greater results - BizReport 27 January, 2012
  • Videology Partners with I-Behavior and Kantar Shopcom to Extend CPG Purchase ... - MarketWatch (press release) 26 January, 2012
  • Channel 4's 'Richard Wilson On Hold' - I don't believe it… - The Drum 26 January, 2012
  • Advertisers to police themselves when targeting online users - Toronto Star 25 January, 2012
  • Zumobi hires former Microsoft director Marla Schimke to lead marketing - TechFlash (blog) 25 January, 2012

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