SkyHorse.Org

Deep Packet Inspection takes another blow

After US congress put a halt to ISP-based tracking while they try to figure out where the “creepy factor” line is, NebudAd suspended it’s activities, Front Porch was forced to shut off the behavioural tracking part of their system and the latest to throw in the towel is now Adzilla who have put up on their home page “We have stepped out for a little…”.

With an opt-in model being tried out in the UK by Phorm starting last week, Deep Packet Inspection (DPI) is not dead yet, but it has definitely taken a step back.

Or forward, depending where you stand on the privacy concern fence.

  • Google Buzz
  • Delicious
  • Facebook
  • Twitter
  • LinkedIn
  • Share/Bookmark
Tags: behavioural-targeting, deep packet inspection, frontporch, nebuad, online media, online-advertising, phorm

Related posts:

  • What is… Behavioural Targeting? Part I: Contextual, Re-targeting and Interest-based targeting
  • Phorm strikes back
  • You’ve been de-Phormed, have a nice day :)

This entry was posted on Wednesday, October 8th, 2008 at 8:36 pm and is filed under online media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

« V-moda saga part 3: V-moda admits design flaw in the Vibe DUO headphones
Top tips for flying in comfort and style »

Leave a Reply

CAPTCHA Image
CAPTCHA Audio
Refresh Image

  • Tags

    AI apple behavioural-targeting business Computing cPanel deep packet inspection design Downloads Games GNU/Linux google hacking hacking Hardware headphones hosting Ideas Instant Messaging iphone marketing mod-security online-advertising online media Personal Philosophy phorm poker Programming satire scripts Security sociology startups technology Travel ubuntu v-moda Visionarism web-2.0 web-marketing Web Design WHM wunderloop yahoo

  • Pages

    • About
    • Web Server Administration
      • Auto update modsecurity rules – modsec.sh
      • DirectAdmin to cPanel : a partial BASH solution
      • The Definite Guide of Obscure Tweaks to Install and Maintain cPanel / WHM (version 10)
        • Configuring E-mail (Exim) related areas
        • Fixing open DNS servers
        • Monitoring your server
        • Scripts and misc information
        • Security by Obscurity
        • Tweaking apache web server

  • Twitter Updates

    • Ads

    • RSS NMA

      • ITV expands cross-platform offering for This Morning 2 September, 2010
      • Apple launches music social network Ping 2 September, 2010
      • MySpace allows users to sync with Facebook 31 August, 2010

    • RSS Brand Republic

      • Online sales house to represent just five publishers 3 September, 2010
      • Danke Schons return in Virgin Holidays ad 3 September, 2010
      • Finnegan hired for Mediabrands UK trading role 3 September, 2010

    • RSS iMedia Connection: Consumer Strategies

      • Social media: What lies ahead
      • The truth about consumers' targeting fears
      • 3 reasons your brand doesn't have more Facebook fans

    • RSS Behavioural Targeting news

      • TaKaDu Saves Water with Data Crunching - BusinessWeek 2 September, 2010
      • Moving Targets: Somebody Follow Me, Please? - MediaPost Publications 1 September, 2010
      • Moving Beyond Behavioral Ads - ClickZ News 1 September, 2010
      • Cybercrime Still a Major Concern - eMarketer 1 September, 2010
      • DigiRant: Retargeting Needs Some 411 - digiday:DAILY 31 August, 2010

    • RSS Adotas

      • Ping a Threat to Other Social Networks? 2 September, 2010
      • Twitter Swears OAuth for User Safety, Expands Link Shortener 2 September, 2010
      • AOL Renews Its Google Vows 2 September, 2010

    • RSS MarketingVox

      • Marketing Data Roundup: Online ad spend posts growth this year; more expected next 3 September, 2010
      • Top Industry News for 9-03-10: YouTube ads translate into revenue 3 September, 2010

    • RSS ExchangeWire.com

      • Ad Trading Summit 2010 Agenda Announced 2 September, 2010
      • One Media Manager Onboards Its 200th Facebook Advertiser; Facebook Looking To Launch Ad Network 2 September, 2010
      • OpenX Partners CCI To Build Out Automated Ad Trading Platform In Japan 1 September, 2010

    • RSS Segmentacion por comportamiento

      • Nota de prensa sobre la compra de wunderloop por Audience Science. 5 July, 2010
      • El gigante americano Audience Science compra wunderloop 5 July, 2010
      • Orange lanza su propio AdExchange 31 March, 2010

    • RSS Sandlines

      • the iPad and Marketing 28 January, 2010
      • The anticipation of disappointment 7 December, 2009
      • Groundhog Day 27 November, 2009

    • Ads

    • Blogroll

      • 90kts
      • Acxiom Poker Nights
      • Amy’s blog
      • Bytter’s blog
      • morena flor no samba da saudade
      • Not Quite There Yet
      • Swedish Pirate Party

    • Cartoons

      • Geek & Poke
      • Order of the Stick
      • User Friendly

    • Gaming

      • Neverwinter Nights

    • online media

      • Knowledge for the Digital Economy
      • Mike on Ads

    • Personal

      • Atelier de Camisa
      • Banksy
      • Designarte
      • My Amazon Wishlist
      • SkyServers.Org

    • Science

      • New Scientist
      • Rex Research
      • ScienceBox
      • Wired

    • Security

      • GPG4Win
      • GPGol
      • GPGShell
      • Mod Security
      • Offline Windows NT(2k,XP) Password Recovery

    • Web Design

      • PageStrength
      • SiteScore
      • UrlTrends

    • Akismet

      55,545 spam comments blocked by
      Akismet

    • Meta

      • Log in
      • Entries RSS
      • Comments RSS
      • WordPress.org

    © 2003 - 2010 Paulo Cunha | SkyHorse.Org is proudly powered by WordPress | Theme based on Bob